The Rosenthal Effect: The Quiet Force Shaping Performance, Culture and Leadership
Most leaders spend a lot of time thinking about capability: skills, systems, structures, KPIs. But one of the most powerful forces shaping performance isn’t a process at all — it’s the leader’s expectations. This is the Rosenthal Effect, also known as the Pygmalion Effect: the idea that people tend to rise (or fall) to the [...]







Dr Susan Roberts says: